Sofia Richie Says Jo Malone’s Wooden Sage & Sea Salt Perfume Makes Her “Really feel Protected and Calm”

Sofia Richie has had a fairly the month. The phrase “broke the web” is overused, however on this case, it is the proper description of her fantasy wedding ceremony within the south of France. By the point she headed on her honeymoon, Richie had been dubbed the web’s new favourite It-girl—thanks partly to her TikTok content material taking us behind the scenes of every element—and the face of the “quiet luxurious” aesthetic that is gaining traction on-line. Now, she’s solidified her standing as a timeless fashion icon by partnering with the basic perfume model Jo Malone.

The 2 align completely on aesthetics, sure, however the partnership runs a lot deeper. “The primary time I fell in love with Jo Malone London was in my husband’s guardian’s home,” Richie says in a video posted with the model. “They burn it continually, and each time I went over to their home, I used to be like, What is that this you are burning? I want it!” Now, she says it is the one factor she and her husband have burning of their house.

Richie additionally swears by the model’s colognes. “I discovered my signature scent,” she says of Jo Malone London Wooden Sage & Sea Salt ($155). “That is my favourite, favourite scent. Simply… it is so good. It makes me really feel protected and calm. And simply beachy and chill.” She then spritzes on the Lime Basil & Mandarin ($155) to layer her scents. “Collectively, it’s simply so contemporary,” she says of the pair. “It is LA. I find it irresistible.”

Subsequent, she pulls out one other one in every of her favorites, English Pear & Freesia ($155). “I like this scent,” she says. “It is a terrific on a regular basis scent as a result of it is gentle. It isn’t intense, it is not overpowering. It is actually like simply biting right into a contemporary pear. And what’s higher than that?” Richie finishes the video by taking a whiff of the Nectarine Blossom & Honey ($155) perfume. “This one, to me, is simply playful, it is enjoyable. She needs to have a very good time.”

So whereas a lavish wedding ceremony on the Lodge du Cap could also be out of the playing cards, smelling like Sofia Richie has by no means been simpler.