We Have to Discuss About “Clear,” “Natural,” and “Pure” Wine



Take a spin round your native wine retailer in 2021, and you will most likely discover sure labels slapped on (dearer) bottles of wine: Suppose phrases like “clear,” “pure,” and “natural.”

These labels are complicated sufficient once they’re connected to a container of blueberries or carton of eggs, however add them to a bottle of fermented grapes and it raises much more questions. Particularly, what advantages will we get if we go for clear, pure, or natural wine? Much less of a hangover? a smaller carbon footprint? To unravel this, we chatted with wine specialists—this is every part you’ll want to know.

What Does it All Imply?

Isis Daniel, a WSET Stage II-certified wine skilled often known as The Millennial Somm, explains “clear wine” is a label used to point the wine has been grown with no artificial pesticides, components, or added sweeteners—however there are additionally no lab exams finished to substantiate this.


“Then there’s pure wine, which has no uniform definition, so it may possibly vary extensively. Typically talking, the time period refers to a motion amongst winemakers for manufacturing of wine utilizing easy and conventional strategies,” she says. “Natural wine is wine constructed from grapes grown in compliance with the rules of natural farming. It sometimes excludes using synthetic chemical fertilizers, pesticides, fungicides, and herbicides.”

Like Clear Magnificence, There’s No Uniform Definition

Lengthy story quick: These labels imply one thing, however typically the label itself will not let you know sufficient. If you happen to actually need to perceive precisely how your wine is made and the way that particular wine retailer is defining phrases like “pure,” “clear,” and “natural,” your finest wager is to have a dialog with small, native retailers.

“They’re those who will be capable to let you know winery practices and the way the wines are made,” says Melissa Smith, founding father of Enotrias Elite Sommelier Providers. “Most natural or biodynamic wines will really not point out that on the labels for a ton of causes, considered one of which is how costly these certifications really are. You need to have a dialog with the wine store clerk the identical means you’d have a dialog with the farmer on the farmers market: How do you develop your fruit? Do you employ artificial fertilizers or pesticides?”

The general consensus from wine professionals is that the authorized definitions of phrases like “clear” and “pure” are murky. If a wine says natural on it, you might be extra certain that your wine is usually freed from pesticides and chemical components, however they could nonetheless be there in small quantities.

Does This Have an effect on Your Hangover?

As a lot enjoyable as it may be to take pleasure in an amazing bottle of wine, we’re at all times in search of “hacks” to skip the hangover the following day, and investing in a wine with these labels on it would look like an amazing first step.

Sadly, Daniel says you are most likely out of luck in case you suppose clear wine is your ticket to a hangover-free life. “It is typically a greater choice since you’re not coping with extra or man-made chemical compounds that will be dangerous to your physique, however there are pure by-products in wine that may have an effect on your physique in numerous methods,” she explains. “Some individuals have totally different sensitivities to totally different sulfites, for example. Some persons are naturally extra delicate to sulfites than others, and since it is a pure by-product in wine-making that helps to protect the wine, if you’re delicate to it, you continue to will be affected.”

Is it Extra Sustainable?

One factor it is best to take into accout, although, is that these labels may imply all these wines are higher for the setting—however there is no assure. “Simply because it says it’s pure or clear doesn’t imply that the corporate is definitely sustainable or pays consideration to how their wine-making course of is affecting the earth.”

The perfect factor you are able to do in case you actually need to know what a bottle of wine’s carbon footprint is like? Have a dialog with the individuals at your native wine retailer, as they can elaborate on what the label on a bottle of wine they carry really means.

The Backside Line

In case your purpose is to drink wine that is freed from chemical compounds, pesticides, components—the listing goes on—sadly, you’ll be able to’t verify this based mostly on the label alone.

“I imagine these labels are primarily used as a advertising software,” says Daniel. “If you happen to say your wine is natural, most customers assume that the wine is sustainable, vegan, or pure. They do not at all times perceive that your wine needs to be solely a selected proportion natural to get that label.”

Sooner or later, there could also be stricter laws when it comes to what these labels really imply, however for now they do not imply a lot. So you might be higher off sticking with a bottle of wine you recognize you like—and as a pleasant bonus, it’s going to most likely be inexpensive.


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